| COLLEGE: | Arts and Sciences | |
| DEPARTMENT: | Mass Communications | |
| PREFIX: | ADV | |
| NUMBER: | 3008 | |
| TITLE: | Introduction to Advertising | |
| CREDIT HOURS: | 3 | |
| UGR: | ||
| PREREQUISITES: (abbreviations) |
PR: MMC 2100 and MMC 3602. | |
| DESCRIPTION: | A study of the structures, functions, and persuasive language of advertising in mass media with attention to social, political, economic, and legal aspects. |
http://www.ugs.usf.edu/sab/