| COLLEGE: | Arts and Sciences | |
| DEPARTMENT: | Mass Communications | |
| PREFIX: | PUR | |
| NUMBER: | 3000 | |
| TITLE: | Principles of Public Relations | |
| CREDIT HOURS: | 3 | |
| UGR: | ||
| PREREQUISITES: (abbreviations) |
PR: MMC 2100 and MMC 3602. | |
| DESCRIPTION: | The underlying theory and professional practice of public relations within corporate and institutional structures and its vital role in society; ethical standards of practice, and relationships of the practice to the public media; public relations problem-solving process. |
http://www.ugs.usf.edu/sab/